May 10, 2010, (Oklahoma City, OK) - Just when you thought the endless hours of waiting in the emergency room would never end, the wait is now over. St. Anthony presents the first InQuickER in Oklahoma, and it's only the 5th of its kind in the nation. Now patients with a non-emergency medical need may reserve a place online and avoid waiting in the ER waiting room by logging on to saintsok.com.  After completing the registration process online, including a $24.99 registration fee, patients simply arrive at their reserved appointment time; Saints guarantees that patients will be seen by a physician within 15 minutes of their scheduled reservation time or the hospital portion of the ER visit charges will be waived. Joe Hodges, St. Anthony president, says the service meets the needs of busy consumers.  "We know from talking with our patients that they value convenience.  More and more service industries like health care are looking for processes to make services easier to access.  InQuickER allows patients to wait in the comfort of their homes until their designated reservation time which makes waiting in line less of a burden." St. Anthony's InQuickER service has been the subject of much talked about billboards touting "The End is Near" and the "Wait is OvER" over the past 6 weeks. "When St. Anthony decided to offer such an innovative service, we knew that a bold marketing campaign was the right approach.  We enlisted the creative talents of Insight Creative Group (ICG), and they developed a campaign that not only informs the public about this exciting service, the ads are also entertaining.  No one likes waiting, and this campaign plays on that all familiar nuance of having to wait," says Sandra Payne, vice president, marketing and communications. ###